RTO: 45902 | CRICOS: 04050B
This qualification equips students with a sound theoretical knowledge base in marketing and communication, and the skills to ensure that marketing functions are effectively conducted in their organisation or business area. Graduates are trained to understand current market trends, perform market research, drive social media engagement, and identify and capitalise on new marketing opportunities. They might work individually, or be asked to coordinate other staff and lead teams.
The qualification applies to dedicated marketing personnel, workers whose role includes marketing activities alongside other work, and staff at dedicated marketing firms.
At Solis College, we have a proven track record of helping students build their skills, further their careers, and improve their circumstances. We love nothing better than when past students drop in and let us know how they’re thriving in new roles.
83% of Solis College graduates find work in their chosen industry.
students graduated in 2023
placement rate
students would recommend solis to a friend
students found a job in the first 2 months
The BSB50620 Diploma consists of 12 training units in total – 5 core units and 7 electives. The specific units offered are:
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UNIT CODES
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COURSE UNITS
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CORE/ELECTIVES
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|---|---|---|
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BSBMKG541
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Identify and evaluate marketing opportunities
|
CORE
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BSBMKG542
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Establish and monitor the marketing mix
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CORE
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BSBMKG552
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Design and develop marketing communication plans
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CORE
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BSBMKG555
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Write persuasive copy
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CORE
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BSBPMG430
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Undertake project work
|
CORE
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UNIT CODES
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COURSE UNITS
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CORE/ELECTIVES
|
|---|---|---|
|
BSBMKG543
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Plan and interpret market research
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ELECTIVE
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BSBMKG545
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Conduct marketing audits
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ELECTIVE
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BSBMKG546
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Develop social media engagement plans
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ELECTIVE
|
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SIRXMKT006
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Develop a social media strategy
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ELECTIVE
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SIRXMKT007
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Develop a digital marketing plan
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ELECTIVE
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BSBFIN501
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Manage budgets and financial plans
|
ELECTIVE
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BSBTEC404
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Use digital technologies to collaborate in a work environment
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ELECTIVE
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Solis College’s Diploma of Marketing and Communication is presented in a blended format, combining both conventional face-to-face class time and self-paced learning with online training resources. We use a range of teaching methods to cater for different learning styles.
Some of the learning methods students can expect to see are:
Students will require 52 weeks to complete the BSB50620 diploma. This time period will cover all aspects of the course, from orientation and in-class time to holidays and final assignments.
The Marketing & Communication diploma is a full-time course, and the training schedule will require a time commitment of around 20 hours a week from students. This includes class time, self-paced online learning, and assignment work.
If you find that you’ve already completed some of the training units of the BSB50620 diploma as part of another qualification, you should discuss it with our enrolments team. Under normal circumstances, you may be eligible for transfer of credit for those subjects.
Likewise, if you’ve previously worked in a related field or done on-the-job training that may overlap with some of the material covered in the course, you should discuss it with our team, as you may be eligible for recognition of prior learning (RPL).
In either case, this may mean you are not required to attend some of the training units for the course. This could potentially allow you to complete the course in a shorter time – although this will depend on scheduling for the remaining study units.
In addition, if you’ve been working in a related industry and have training or experience closely aligned with the content of the course, you might be eligible for recognition of prior learning (RPL) for some course content.
In either case, you should talk about it with our enrolments team and discuss your options.
The Diploma of Marketing & Communication is an excellent choice for enhancing your career prospects, as it can be applied in a very wide range of circumstances. Graduates may choose to work at a specialised marketing firm, but it’s also a field that has applications in almost every industry – there are very few large companies out there that don’t have a marketing department.
Whether you’re looking to work in heavy industry, e-commerce, or a not-for-profit supporting communities in the third world, all of them benefit from skilled marketing personnel.
If you’re already established in an industry or have training in another field, marketing training can supercharge your career and open up new opportunities – or allow you to do what you’re doing better. Even small business owners may not be able to afford to employ marketing staff, but with the right training, they might not need them. For those in larger companies or industries, skills in effective communication and promotions may be just what you need to take the next step in your career.
No matter what industry you’ve got your heart set on, a Marketing & Communication diploma can open doors for you.
If you’re thinking of further training and wondering how to advance your career even further, Solis College has other training opportunities that might be exactly what you’re looking for.
BSB80120 – Graduate Diploma of Management (Learning)
The Grad Dip of Management (Learning) trains students not just to manage staff at a high level, but also provides them with the skills and expertise to develop and implement staff training programs and supporting professional development.
Graduates have the skills to work in a dedicated training organisation or RTO, but can also work in large companies supporting change management and coordinating training and development at a high level.
The Diploma of Marketing and Communication has a number of prerequisites for students. First, students must have completed either:
– OR –
If you’ve studied similar training units (such as older versions of the same modules), you should discuss with our enrolments team whether they are regarded as equivalent to the units above.
In addition to the training prerequisites, students will also need to meet the following criteria:
52 Weeks of Full Time Study
Level 5/117, King William St, Adelaide, South Australia, 5000
Ph: 0410 140 757 Email: info@soliscollege.sa.edu.au
Quarterly Intake
You will need access to two key pieces of equipment for the duration of the course. You will need:
In addition, students will need an active email account both for communication with the college and to register with our online student portal. This can be a free account from a public email provider such as Google, or Yahoo.
The course is assessed through a variety of methods, catering for a range of different learning styles. Throughout the diploma, students can expect to be assessed through:
Successful completion of each unit requires students to receive a satisfactory grade on each assessment for the unit.
Yes. If you're unsuccessful in one or more of the assessments, you'll be given the opportunity to attempt the assignment one more time. You will only be required to re-take the unit if you are unsuccessful on your second attempt.
You must complete all units to graduate from the Diploma of Marketing and Communication. Students should note that retaking units may delay their completion of the course.
The BSB50620 Diploma is a registered training package with the National Register of Vocational Education and Training. It's a full diploma course under the Australian Qualifications Framework, and almost every employer and industry body throughout Australia will recognise the skills and expertise it represents.
Some older reference materials may require potential staff to hold or obtain an older equivalent of the BSB50620 Diploma - generally because the standards have been updated since those references were produced. Some older versions of the qualification are:
In each case, the BSB50620 course is the most updated version of the Marketing & Communication diploma and will be accepted in almost all scenarios where one of the above qualifications is asked for.
A diploma in marketing and communications can open doors to roles in a wide variety of industries as well as within dedicated marketing firms. Some of the potential career paths available to graduates are:
If you like what you see and you're keen to study with Solis College, getting started is not a hard process. Just follow the links below to view our how-to-apply info and then fill out an online enrolment application.
Domestic students
International Students
Alternatively, if you have questions you'd like to ask, we'd love to hear from you. Just give us a call on 0410 140 757, drop us an email at info@soliscollege.sa.edu.au, or head over to our contact page to get in touch.
